Itsinda rya Chery ryakomeje gukomeza iterambere ryihuse mu nganda, hamwe n’imodoka 651.289 zagurishijwe kuva muri Mutarama kugeza muri Nzeri, umwaka ushize wiyongereyeho 53.3%; ibyoherezwa mu mahanga byiyongereye kugera ku nshuro 2,55 z'igihe kimwe umwaka ushize. Igurisha ryimbere mu gihugu ryakomeje gukora byihuse kandi ubucuruzi bwo hanze bwaturikiye. Imiterere yo mu gihugu no mu mahanga “isoko rya kabiri” ya Chery Group yahujwe. Ibyoherezwa mu mahanga byagize hafi 1/3 cy'ibicuruzwa byose byagurishijwe, byinjira mu cyiciro gishya cy'iterambere ryiza.

Amakuru aheruka kwerekana yerekana ko Chery Holding Group (nyuma yiswe "Chery Group") yitwaye neza mugitangiriro cyuyu mwaka cyo kugurisha "Zahabu Icyenda na silver icumi". Muri Nzeri, yagurishije imodoka 75.692, yiyongera 10.3% umwaka ushize. Imodoka zose hamwe 651.289 zagurishijwe kuva muri Mutarama kugeza muri Nzeri, umwaka ushize wiyongereyeho 53.3%; muri byo, igurishwa ry’imodoka nshya z’ingufu zari 64.760, umwaka ushize wiyongereyeho 179.3%; ibyoherezwa mu mahanga byoherezwa mu mahanga 187.910 byikubye inshuro 2,55 ugereranije n’icyo gihe cyashize umwaka ushize, byerekana amateka kandi bikomeza kuba ikirango cy’Ubushinwa Umwanya wa mbere wohereza mu mahanga imodoka zitwara abagenzi.

Kuva mu ntangiriro zuyu mwaka, ibirango nyamukuru by’imodoka zitwara abagenzi Chery Group byatangije ibicuruzwa bishya, ikoranabuhanga rishya n’uburyo bushya bwo kwamamaza, bikomeza kunoza ubunararibonye bw’abakoresha, no gufungura isoko rishya. Muri Nzeri honyine, hari 400T, Star Trek, na Tiggo. Umuhengeri wo kwerekana imiterere nka 7 PLUS na Jietu X90 PLUS watangijwe cyane, watumye ibicuruzwa byiyongera cyane.

Ikirangantego cyo mu rwego rwo hejuru cya Chery “Xingtu” cyari kigamije imbaga ya “Abashyitsi”, hanyuma gikurikirana cyerekana imideli ibiri ya “Concierge-yo mu rwego rwa Big Seven-yicaye SUV” Starlight 400T hamwe na SUV Starlight Chasing muri Nzeri, bikomeza kwagura umugabane wa Xingtu Isoko rya SUV. Kuva mu mpera za Kanama, ibicuruzwa byatanzwe na Xingtu byarenze ibyo umwaka ushize; kuva muri Mutarama kugeza muri Nzeri, igurishwa ry'ikirango cya Xingtu ryiyongereyeho 140.5% umwaka ushize. Xingtu Lingyun 400T yatsindiye kandi “umwanya wa 5 mu kwihuta kugororotse, kuzenguruka uruziga ruhoraho, gufata feri y'amazi y'imvura, gufata feri ya elk, no guhatanira gukora neza mu marushanwa yabigize umwuga yo mu Bushinwa 2021 (CCPC) muri Nzeri. Imwe ”, kandi yegukanye igikombe cya shampiyona yihuta ibirometero 100 mu masegonda 6.58.

Ikirangantego cya Chery gikomeje guteza imbere "ingamba nini-imwe y’ibicuruzwa", yibanda ku mutungo wacyo wo hejuru kugira ngo habeho ibicuruzwa biturika mu bice by’isoko, kandi itangiza urukurikirane rwa "Tiggo 8 ″ na" Arrizo 5 ″. Ntabwo urukurikirane rwa Tiggo 8 rwagurishije imodoka zirenga 20.000 buri kwezi, rwabaye kandi "imodoka yisi yose" igurisha neza kumasoko yo hanze. Kuva muri Mutarama kugeza muri Nzeri, ikirango cya Chery cyageze ku kugurisha imodoka 438.615, umwaka ushize wiyongereyeho 67.2%. Muri byo, ibicuruzwa bishya by’imodoka zitwara abagenzi Chery byari biyobowe nicyitegererezo cyambere "Ikimonyo gito" hamwe na SUV yamashanyarazi meza "Ikimonyo kinini". Yageze ku kugurisha imodoka 54.848, kwiyongera 153.4%.

Muri Nzeri, Jietu Motors yashyize ahagaragara icyitegererezo cya mbere cyashyizwe ahagaragara nyuma y’ubwigenge bw’ikirango, “Car Family Family Car” Jietu X90 PLUS, cyanaguye imbibi z’ibidukikije by’ingendo “Urugendo +” rwa Jietu Motors. Kuva yashingwa, Jietu Motors imaze kugurisha imodoka 400.000 mu myaka itatu, itanga umuvuduko mushya mu iterambere ry’imodoka za SUV zigezweho mu Bushinwa. Kuva muri Mutarama kugeza muri Nzeri, Jietu Motors yageze ku kugurisha imodoka 103,549, umwaka ushize wiyongereyeho 62,6%.

Ukurikije ibikoresho byo murugo hamwe na terefone zikoresha ubwenge, isoko rinini ryo hanze rirahinduka "amahirwe akomeye" kubirango byimodoka byabashinwa. Chery, umaze imyaka 20 "ujya mu nyanja", wongeyeho umukoresha mumahanga buri minota 2 ugereranije. Iterambere ryisi yose ryatahuye kuva "gusohoka" kubicuruzwa kugeza "kujya" muruganda numuco, hanyuma "kuzamuka" mubirango. Impinduka zubaka ziyongereye kugurisha no kugabana isoko kumasoko yingenzi.

Muri Nzeri, Itsinda rya Chery ryakomeje kugera ku modoka 22.052, umwaka ushize wiyongereyeho 108.7%, urenga ku kwezi ibicuruzwa 20.000 byoherezwa mu mahanga ku nshuro ya gatanu mu mwaka.

Chery Automobile iragenda imenyekana cyane mumasoko menshi kwisi. Raporo ya AEB (Ishyirahamwe ry’ubucuruzi bw’ibihugu by’i Burayi) ivuga ko kuri ubu Chery ifite isoko rya 2,6% mu Burusiya kandi ikaza ku mwanya wa 9 mu kugurisha ibicuruzwa, ikaza ku mwanya wa mbere mu bicuruzwa byose by’imodoka z’Abashinwa. Muri Kanama muri Bresil hagurishwa imodoka zitwara abagenzi, Chery yaje ku mwanya wa munani ku nshuro ya mbere, irenga Nissan na Chevrolet, ku isoko rya 3,94%, ishyiraho amateka mashya yo kugurisha. Muri Chili, ibicuruzwa bya Chery byarushije Toyota, Volkswagen, Hyundai n’ibindi bicuruzwa, biza ku mwanya wa kabiri mu bicuruzwa byose by’imodoka, ku isoko rya 7,6%; mu gice cy’isoko rya SUV, Chery ifite isoko rya 16.3%, ikayishyira mu mezi umunani ikurikiranye Yashyizwe ku mwanya wa mbere.

Kugeza ubu, Chery Group imaze kwegeranya miliyoni 9.7 zabakoresha kwisi yose, harimo miliyoni 1.87 bakoresha mumahanga. Mugihe igihembwe cya kane cyinjiye mumwaka wose "sprint", igurishwa rya Chery Group naryo rizatangiza icyiciro gishya cyiterambere, bikaba biteganijwe ko rizavugurura ibicuruzwa byacurujwe buri mwaka.